Ad Retargeting: Reaching the 98%

The general rule of thumb is that only 2% of people that visit your website will actually follow through with a purchase.
Fleeing Facebook: Where the Younger Generation Has Gone

Teens are increasingly being drawn to sleek, straightforward apps that have one clear use and purpose, something that Facebook has lost.
How to Build Your Social Media Presence

Nowadays, marketing your business on social media is a no-brainer. Figuring out how to build your social media presence, however, is not as simple.